My Story
From a Teenage Blogger to an AI SEO Expert
I did not plan to become an SEO expert. At 16 I started a blog because I wanted people to read what I wrote, and the only way to get readers was to understand how Google decided what to show. When my first post hit page one, I was hooked. Ten years later, search is still the thing I think about most.
The freelance years taught me the fundamentals on hundreds of small sites: technical fixes, content that answers questions and links earned the hard way. Leading SEO teams at Triverce and Brand Platforms taught me how to run campaigns at scale, report to CEOs and survive Google core updates that wiped out competitors. My current role as Local SEO Manager at Gold Barn International keeps me hands-on with Google Business Profile and Map Pack rankings every single day.
Around 2023 the work changed. AI Overviews, ChatGPT and Perplexity started answering the questions my clients' pages used to rank for. Instead of fighting it, I built Python and LLM workflows into everything I do: keyword clustering, content audits, schema generation and AI-visibility tracking. That hybrid 'Human + AI' method is now the core of how I work as an AI SEO expert.
I work remotely with clients in the United States, Texas, the UK, Europe and the GCC. Every engagement is run by me personally. I do not hand campaigns to junior staff, and I do not take on more clients than I can give real attention to.